Skoda Ireland awarded for two leading marketing campaigns
Skoda Ireland was recently recognised on a global stage at the 2025 Skoda Auto Marketing Best Practice Awards in Istanbul, Türkiye, taking home gold and silver across two highly competitive categories.

The ‘Gold – Small but Mighty’ category was awarded to Skoda Ireland for its ‘Skoda Stories’ social media campaign involving 18 Irish creators, which delivered more than 7.7 million views across its Instagram and TikTok channels.
Skoda Ireland was also honoured with the ‘Silver – Insightful Campaign’ award for its ‘EV – First Times’ campaign, which tackled “electric vehicle hesitancy by reframing the nervous first drive as the beginning of something great”.
Skoda Ireland said the idea “strongly resonated with Irish drivers and helped deliver triple-digit growth in EV sales and leads”.
“With only five categories on the night, standing on the podium twice — once in first place and once in second — is a real testament to the creativity, collaboration and passion of the Skoda Ireland marketing team in Liffey Valley,” said Ciara Breen, marketing manager at Skoda Ireland.

From left: Ciara Breen, marketing manager, Skoda Ireland; Sunshine Tichá, marketing consultant, Skoda Auto; and Raymond Leddy, head of marketing and product, Skoda Ireland







