Lighting specialist, Osram has taken over operations at automotive lighting, electronics and accessories supplier, Ring Automotive.
Commenting, Hans-Hans-Joachim Schwabe, CEO Osram Automotive said: “With the acquisition of Ring Automotive, we are further expanding our aftermarket portfolio and can at the same time use stable distribution channels in the United Kingdom.”
By acquiring Ring Automotive, Osram says it is investing in the future. Ring has an established, valuable brand and a well-placed sales model in the automotive aftermarket sector. In addition, Ring’s product portfolio goes far beyond classic automotive lighting and complements Osram’s product range. Ring, for example, is particularly successful in the field of electronic car accessories and is represented by over 3000 specialist dealers in over 60 countries with around 6,000 products.
In addition, Osram will give the ring portfolio access to the US market via the established Osram Sylvania channels and opens up new sales potential in Europe and the rest of the world with a differentiated brand strategy. George Skalski, Managing Director of Ring Automotive said: “We look forward to working alongside Osram and believe that the transaction is very positive news for all of our colleagues and customers. The acquisition secures continued investment in the business, which will support our future growth plans and our leading-edge product innovation.”