MSL Motor Group opens second Xpeng dealership
MSL Motor Group has opened its second Xpeng dealership in Ireland, trading as Xpeng North Dublin.
The appointment follows MSL Motor Groups’ role as the retail launch partner for Xpeng in Ireland earlier this year, through its Xpeng South Dublin showroom.
Pictured are Ciaran O’Sullivan, Xpeng national sales manager; Dermot Gallagher, head of operations, MSL Motor Group and Derek Barry, brand manager Xpeng North Dublin.
A family-owned business, established in 1959, MSL Motor Group said it “continues to strengthen its commitment to the Xpeng brand and the growing EV market” with this latest expansion.
The new dealership will operate from MSL’s premises on the Navan Road, Dublin 7, trading as Xpeng North Dublin.
Joining Xpeng South Dublin, in Deansgrange; Xpeng West Dublin, on the Belgard Road in Tallaght; and Xpeng Newmarket, in North Cork, this increases to four Xpeng’s national dealer footprint, with further appointments currently under negotiation and expected soon.
Commenting on the expansion, Ciaran O’Sullivan, Xpeng national sales manager, said: “MSL Motor Group played a pivotal role in introducing Xpeng to Ireland, and we’re delighted to see them extend their representation with this second dealership.
“With the all-new XpengG6 already redefining expectations in its segment, this is a significant milestone for both MSL Motor Group and Xpeng.”
Launched in Ireland in early 2025, the Xpeng model currently available to Irish motorists is the all-electric Xpeng G6 Coupé SUV. Further models are expected to follow.