Isuzu becomes official vehicle partner of The Curragh
Isuzu Ireland has announced a new partnership with The Curragh Racecourse which will see the brand become official vehicle and mobility partner with the Co Kildare venue until the end of November 2026.
At the heart of the partnership will be the new 2.2-litre Isuzu D-Max, with the latest generation of the award-winning pick-up taking centre stage across seven race days and giving racegoers the opportunity to experience the vehicle up close.
As part of the agreement, Isuzu Ireland will sponsor a series of four races, creating the new ‘Isuzu Ireland Race Series’, with races taking place on 26th and 27th September, 15th October and 1st November.
The partnership will see Isuzu D-Max pick-ups displayed in prominent positions around the racecourse – with extensive national and international exposure through live broadcasting of the sponsored races – alongside strong Isuzu Ireland branding.
A total of seven race days covered by the partnership will provide racegoers with an opportunity to see the new D-Max up close on the course.
Isuzu Ireland’s presence in Ireland is supported by the Harris Group; importer and distributor for Isuzu vehicles in the Irish market, together with its nationwide dealer network.
Karl Haughton, managing director at Harris Group Ireland, said, “This is the ideal alignment for Harris Group and a fantastic opportunity for the Isuzu brand. The Curragh is one of Ireland’s most recognised sporting venues, attracting audiences from right across the country, and it gives us an excellent opportunity to put the latest D-Max pick-up in front of those who understand and appreciate what a capable, dependable vehicle can deliver.”
The new 2.2-litre Isuzu D-Max will be on show at the inaugural 271 Vans for Business EXPO, which takes place alongside the 2026 Auto Trade EXPO at the RDS Simmonscourt in Dublin from 10th-11th October.
It is is available to order now and is supported by a five-year / 100,000km warranty and Isuzu Ireland’s nationwide dealer network.