Following its success at the inaugural UK Automechanika in Birmingham last year, ZF Aftermarket is gearing up for an even bigger, better show in 2017, as it prepares to showcase its full brand portfolio on one dynamic stand at the exhibition in June.
As a global pacesetter, ZF Aftermarket is best placed to set the standard for the aftermarket of the future.
Neil Fryer, Senior Vice President ZF Aftermarket, explained: “Our combined businesses have long supported the global Automechanika exhibitions for their up to the minute insight, and ability to attract people from every area of the industry.
“The shows offer a platform to meet old friends and make new ones. They provide the chance to form exciting alliances which can lead to new business opportunities; strengthening the global Aftermarket as a whole.”
In line with this, the business has doubled the size of the UK stand from 95 to 189 Square Metres. ZF Aftermarket and its full brand portfolio Sachs, Lemförder, TRW, Boge & Openmatics will be situated on Stand: 19A30 in a sought after prominent position, just inside the Aftermarket Hall, 19.
In addition to product demonstrations and informative live seminars, the business will illustrate how its newly strengthened market and technological status will further aid its customer base.
Kevin Price, UK Marketing manager, ZF Aftermarket added: “Bringing Automechanika to the UK last year signalled the powerful position of the UK Aftermarket and the country’s manufacturing prowess, and set the scene for future opportunities within a more consolidated and efficient market.
“We expect that the show this year will attract even more industry faces, setting the scene for a prosperous and successful business year for the UK aftermarket.”