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Video technology to become must have skill for future auto sector


20 per cent of automotive sector professionals believe personalised video expertise will be among the most important skills for workshop technicians.

19 per cent of technicians predict that it will be in the top three most important skills for a workshop professional in just five years.

This is according to the latest research from video experts CitNOW, which found that personalised video skills are becoming increasingly vital as the role of workshop professionals evolves.

10 per cent feel there is currently a skills gap with using video technology, while 29 per cent identify a skills gap in customer service and communication.

The research conducted by CitNOW follows the launch of its ‘Workshop Professional of the Future’ report, examining the evolving role and skill set of workshop technicians.

Ollie Parsons, Head of Sales and Client Services, CitNOW, commented: “The ability to communicate effectively is becoming fundamental (in the industry).

“CitNOW provides not only the platform for the personalised video, but the training for staff to capitalise on the video skills they already have.”

View and download the CitNOW Workshop Professional of the Future Report here.