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One TecAlliance – one brand


Using Automechanika Frankfurt as the venue, TecAlliance has launched its new brand identity, bringing its renowned services, expertise, products and solutions from TecDoc, TecRMI, TecCom and Headline completely under the TecAlliance umbrella, enabling it to further push the boundaries and help its customers shape their future.
 
As the world’s leading vehicle data specialist, TecAlliance allows the automotive aftermarket to source all its data needs from a single point, which means it provides the solution for all sectors from parts manufacturers and suppliers, through wholesalers and distributors, to workshops and the individual technicians undertaking service and repair work.
 
“The consolidation of the four core elements into a single, all encompassing brand will allow us to further support our aftermarket partners,” says Shaun Greasley, regional sales director for TecAlliance UK and Ireland.
 
“Although the aftermarket revolves around service and repair solutions for the motor vehicle, it is driven by data: data gathering, storage and interpretation are all specialisms that TecAlliance has been specifically created to administer.
 
“In an increasingly digital age, TecAlliance is able to draw together all the elements that make up the aftermarket and provide integrated solutions that are able to support every sector of the market and allow them to collaborate successfully, efficiently and profitably for the ultimate benefit of end users, as their vehicles are kept operating as they designed.
 
“As our stakeholders are the aftermarket parts suppliers themselves and the basis of the organisation is not for profit, TecAlliance is able to make the investment necessary to bring together the extremely wide ranging data elements and develop the products and services required to support the diverse nature of the industry.”