Nissan is taking legal action against the ‘Vote Leave’ campaign after its logo was used on leaflets calling for voters to back Brexit in today’s referendum.
Nissan said it was taking its claim to the High Court in London in order to prevent the Vote Leave campaign from making additional false statements about company’s position on the European Union.
The Vote Leave campaign leaflets titled ‘EU myth buster’ produced by Vote Leave identified Nissan and five other multinational companies (including Unilever and Vauxhall) that it claimed would “stay in the UK whatever the result of the referendum.”
In February, Carlos Ghosn, Nissan’s chairman and chief executive, said: “Our preference as a business is, of course, that the UK stays within Europe – it makes the most sense for jobs, trade and costs. For us, a position of stability is more positive than a collection of unknowns.
“However, this is ultimately a matter for the British people to decide. While we remain committed to our existing investment decisions, we will not speculate on the outcome nor what would happen in either scenario.”
Toyota also considers legal action over mis-representation
Toyota said it could make a legal complaint against the official Brexit campaign for using its logo in leaflets, which the Japanese firm said might give the impression it backed Britain leaving the EU.
Toyota also believes a vote on June 23 to stay in the bloc would be better for its operations and long-term competitiveness.
The company said that use of the logo could “mislead the reader into thinking that Toyota endorses the Vote Leave campaign” and that it could take action against “unauthorised use of our trademarks.”