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NGK YouTube channel wins readers award


Ignition specialist NGK Spark Plugs (UK) Ltd’s YouTube channel has won an award from the readers of one of the UK’s leading automotive aftermarket magazines.

It has been crowned a ‘Top Product’ award winner in Professional Motor Mechanic Magazine’s 2016 reader poll.

PMM’s reader poll awards are selected on the level of interest and enquiries generated by the publication’s 65,000+ readership and are said to be a great reflection on those manufacturers and suppliers that have made a real difference to the independent garage technician’s ability to maintain the high standards expected of modern day servicing and repairs.

This is in the form of innovative parts or tools, fault-finding equipment or garage aids such as technical data, posters and literature, and of course, NGK’s innovative YouTube channel.
PMM Editor Alex Juggins said: “NGK has long been admired for the quality of technical literature that it produces to support its leading ranges of spark and glow plugs, ignition coils and Lambda sensors.

“Embracing the use of digital technologies, the company’s YouTube channel offers some fantastic fitting and fault-finding tutorials that assist technicians even further in making sure they’re getting the job done right, first time. As such, it is a worthy winner of one of PMM’s 2016 Top Product awards.”

NGK Spark Plugs (UK) Ltd Marketing Manager Mark Hallam said: “We are delighted that our new YouTube channel has proven to be so popular with PMM readers and to have received this prestigious award. The channel was designed not only to inform but also to entertain viewers and has proven to be extremely popular since we launched it in May this year.”

The company supplies information through a variety of channels; its website, www.ngkntk.co.uk, a blogzine, ngktorque.com, and via all forms of Social Media.

The NGK YouTube channel is packed full of invaluable facts – and fun – including a series of technical films and examples of the company’s renowned success in the world of motorsport.

If you want to check it out, you can do so by either searching for ‘NGK Spark Plugs UK’ within the YouTube website or copying the following link into your browser;
https://www.youtube.com/channel/UCVveRIWmTwxoTWtMQLWDnlQ

NGK is a supplier of original equipment (OE) spark plugs, glow plugs, NTK Lambda and other engine management sensors, plus ignition coils.

It is due to launch a new range of NTK Manifold Absolute Pressure (MAP) sensors and Mass Air Flow (MAF) sensors in 2017 when it will introduce around 200 MAP and MAF sensors to offer market leading coverage.

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