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New car buyers continue to embrace hybrid – says Toyota


New car buyers are embracing hybrid technology in increasing numbers, according to figures released by Toyota Ireland.


Following a trend set last year, petrol electric hybrid and conventional petrol sales now account for 70 per cent of all Toyota sales, so far in 172.

In the first six months of 2017, hybrid accounted for 28 per cent of Toyota’s total sales volume. This has increased to 34 per cent for the first month of the new 172 registration period.  Demand for petrol electric hybrid in the core B, C and C-SUV segments continues to grow with hybrid accounting for 37 per cent of all Yaris, 51 per cent of all Auris and 76 per cent for C-HR sales in July.

Along with the increase in hybrid sales there has been move back to conventional petrol powertrains by customers, most noticeably for the Corolla of which 40 per cent of all sales in July were petrol, up from 17 per cent in the same period last year.

Commenting on sales figures, Steve Tormey, Chief Executive at Toyota Ireland said: “We are seeing that with all the public discussion around future powertrain availability, government bans and emission legislation, Toyota customers are increasingly moving to hybrid or back into petrol for their new car purchase. Toyota is the only car brand with seven different hybrid models as well as an extensive range of petrol engines to choose from.”