Japanparts Group will be bringing a new style, new corporate video, new advertisement and a new stand to Automechanika Birmingham, further strengthening the image of the product brands Japanparts, Ashika and Japko.
The company says a new brand and a new visual identity will reinforce the sense of belonging for its product brands, Japanparts, Ashika and Japko.
Japanparts says its products are the perfect synthesis of Japanese quality standards for a full range of Asian, European and American spare parts for the inside of vehicles – parts that are not visible, but are a priceless resource for the technology of the vehicles
The new Japanparts Group logo illustrates the history of the company right from its origins in 1984, with a simply, even more easily recognisable design in blue and grey.
From June 6-8, at Stand C 60 in Hall 19 at Automechanika Birmingham 2017, the Group will be presenting all its new products at a stand that has been given a complete new makeover, with a structure and a design perfectly in keeping with the strategic repositioning process that has been under way for some time now, with a view to consolidating the corporate identity on the aftermarket.