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Highlighting the future of automotive lighting at Automechanika Birmingham


After last year’s very successful show, Osram is looking forward to a busy few days in Birmingham again this year. With an even bigger stand and even more innovative products on display, the company will be confirming its position as a global innovation and technology leader in the automotive lighting sector.

On show will be many of the new and innovative LED products for interior and exterior vehicle lighting applications as well as the latest headlight solutions and practical vehicle accessories. There will also be a range of new trade and retail Point of Sale (POS) solutions and displays on show.

The Osram stand will have many interactive areas and visitors are invited to come and see and experience the latest products and innovations designed for the automotive aftermarket for themselves.

Product highlights that can be experienced at the show include LEDambient Connect. These app based styling lights have been designed to add colour to headlights, fog lights and a vehicle’s interior.

Simple to install and set up and controllable via the Free App, they use Bluetooth technology. Once paired, the app allows the control of colour and mode and they can even be synced to pulse to the beat of music.

LEDriving Fog Lamp are a direct replacement for halogen fog light bulbs. This LED upgrade is easy to install and fits in most fog light applications that have been designed for H8, H10, H11 and H16 ECE types. These new products will be fully interactive on the stand.

In addition to the innovative LED products, Osram will also be presenting various retail solutions to suit all aftermarket customer requirements. A new look, full retail display with interactive demo box and smaller free standing floor and counter displays as well as product demonstration solutions will be on display.

This is Osram’s proactive approach to ensuring that its customers have everything they need to support profitable bulb and LED accessory sales all year round. Osram invites new and existing customers to the stand during the show to see the displays and discuss their individual requirements. Visit Osram on stand 18E1 at the show and experience for yourself why Osram really are at the forefront of automotive lighting technology and innovation.

Osram’s secondary brand; Neolux will also be present on the Osram Stand. The Neolux brand is all about good aftermarket quality for price‐conscious customers. The range is constantly growing to include new ECE types enabling a comprehensive range of aftermarket quality bulbs alongside the renowned OE quality Osram brand.

For more information about Osram and the complete range of products and new technologies email: automotive@Osram.co.uk.