The Gowan Group has taken over the importing and selling of Citroen vehicles in Ireland with effect from today (April 1).
It had previously acted as importer for Citroen vehicles from 1982 to 2009 through its subsidiary, Gallic Distributors Limited.
Citroen vehicle sales, spare parts and after sales services will continue to operate through the existing Citroen dealership network in Ireland.
At present, there is a network of 23 franchise dealerships in Ireland and six aftersales service providers.
Colin Sheridan has been appointed as managing director of the Citroen business. He was formerly sales & marketing director of the Peugeot brand in Gowan and played a key role in the growth of Peugeot over the past eight years.
Thirteen staff members from the former Citroen importer have joined the new importer operation.
Citroen is part of the brand portfolio of Stellantis, one of the world’s leading automakers, which has industrial operations in 30 countries and a commercial presence in over 130 markets worldwide.
Michael Dwan, Gowan Group managing director said: “We are delighted to be appointed as the Citroën National Importer for Ireland. Gowan Group has a rich history with Citroen, having imported and sold the brand for 27 years up to 2009.
“We are committed to selling and servicing through the existing Citroën network of dealers and service providers and are very excited about the prospects for the brand.”
Colin Sheridan, Citroen MD added: “This is a very exciting time for the Citroen brand. The range of passenger and commercial vehicles on offer has proven extremely popular with the Irish consumer over the years.
“In 2021, we will see some fantastic new model launches including the imminent arrival of the all new C4 (available in petrol, diesel and a fully electric version – a first for Citroen). The arrival of the new all-electric C4 complements the recent addition of the C5 Aircross PHEV and strengthens the brands LEV offering further. A revised Aircross model will also be added to the range in July.
“On the commercial side, the fully electric e-Berlingo will be on sale in Q3, further adding to the existing LCV range which features Dispatch, fully electric e-Dispatch (2021 International Van of the Year winner) and Relay models. I am certain the product line up coupled with the enthusiasm of our new staff members and dealer network will see the Citroen brand in Ireland go from strength to strength.”