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Ford reveals next generation Fiesta


Ford today revealed the next generation Ford Fiesta – the world’s most technologically advanced small car – at a special Go Further event in Cologne, Germany.

The next generation Fiesta is unveiled with the most sophisticated range of driver assistance technologies and connectivity features ever in a volume small car in Europe, as part of the most comprehensive and versatile line-up of variants in 40 years of Fiesta history.

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Ford revealed four distinctive production variants of the Fiesta, including the stylish Fiesta Titanium, the Ford Performance-inspired Fiesta ST-Line, the upscale Fiesta Vignale and the Fiesta Active crossover – the first in a new line-up of Active vehicles to be rolled out across the Ford range in years to come.

Three- and five-door Fiesta variants will deliver superior quality and refinement; feature a stylish new exterior and revolutionary interior design with more personalisation options than ever before. Ford has also further enhanced the compelling fun to drive character that has helped make Fiesta the best-selling small car in Europe four years running.

“It’s because we share our customers’ passion for Fiesta that we’ve been able to take this iconic small car’s lovable, fun and sporty-to-drive character to the next level, with a greater choice of models than ever and each with a distinctive personality,” said Jim Farley, executive vice president and president, Europe Middle East and Africa, Ford Motor Company. “We now have a Fiesta option for every driver, including the luxurious Fiesta Vignale and the Fiesta Active crossover, with advanced technologies and features that small-car customers could only have dreamed of just a few years ago.”

Among a class-leading range of Fiesta driver assistance features – supported by sensor technologies capable of monitoring up to 130 metres ahead – is an enhanced Pedestrian Detection system that for the first time can help prevent collisions at night; and the first Ford Active Park Assist system that can deliver brake interventions to prevent low-speed bumps when parking hands-free.

Fiesta is also the first Ford vehicle to feature a premium B&O PLAY Sound System, and for the first time offers an openable panoramic glass roof. The Fiesta’s sophisticated SYNC 3 communications and entertainment system is supported by floating high-definition touchscreens up to 8-inches, and a spacious and ergonomic interior features an almost 50 per cent reduction in centre console buttons for a more intuitive environment.

Cutting-edge powertrains include Ford’s multi-award winning 1.0-litre EcoBoost petrol engine offering up to 140 PS, and a 1.5-litre TDCi diesel offering 120 PS – the first high-power diesel Fiesta powertrain. Ford anticipates CO2 emissions from 82 g/km, supported by an all-new six-speed transmission with innovative friction reduction technologies.