Brady’s of Castleknock to build new Cupra site

Brady’s of Castleknock has become the latest addition to the Cupra network in Co Dublin, building a new showroom in Dublin 15.

Founded in 1973 by Cavan-based brothers Gerry, Philip and Thomas Brady, Brady’s of Castleknock is the new home for Cupra customers in north Dublin and beyond, with its retail site extending to more than two acres and featuring two modern showrooms plus a fully glazed workshop.

Brady’s will provide a dedicated Cupra area that will display the brand’s innovative product range. Meanwhile, customers are assigned a Cupra specialist who is their sole point of contact throughout the sales and aftersales process.

The team at Brady’s will be headed by Cupra manager Joe Gantley, and Cupra master Gary Coleman, both of whom will drive sales with dealer’s customer base and beyond.

Enda Conefrey, dealer principal at Brady’s of Castleknock, said: “We are thrilled to be part of the birth of the Cupra brand worldwide and especially here in Castleknock, Dublin.

“We look forward to combining our vast experience with the energy and drive of Cupra to deliver another success story for Brady’s of Castleknock and Cupra Ireland.”

Since its launch in 2018, the Cupra brand has gone from strength to strength, developing a range of high performance and technologically advanced vehicles, including the fully electric Cupra Born, Cupra Leon and Cupra Formentor (both available with plug-in hybrid powertrains) and the Cupra Ateca SUV.