Being constantly exposed to ever changing weather conditions and temperature variations, the rubber on wiper blades will inevitably deteriorate over time, which will affect the driver’s visibility, potentially putting both occupants and other road users in danger.
To avert these risks, Borg & Beck strongly recommends that motorists replace their wipers annually, or for high mileage drivers, at every service rather then leave them to deteriorate to the point where visibility becomes compromised and safety undermined.
To help the trade communicate this important message to motorists, Borg & Beck has produced an informative poster for the workshop reception area or the factor trade counter, with the aim of educating motorists concerning the benefits of replacing their wipers.
The poster highlights the common symptoms caused by worn or damaged blades and how that can affect the safety of those travelling in the vehicle every bit as much as worn tyres or brakes, as good visibility is vital for all road users.
Such is its commitment to this ‘safety first’ message, that Borg & Beck brand owner First Line Ltd, is making the poster available on a complementary basis to any motor factor, workshop or fast-fit wishing to display it.
The comprehensive Borg & Beck wiper blade programme includes conventional, spoiler, hybrid, flat and rear blades, to provide motor factors and their workshop customers with the optimum wiping solution.
As would be expected from a Borg & Beck product, each blade in the 55-part number, five-style range is supplied with a complete selection of fitting adaptors to ensure the widest possible vehicle coverage. All are manufactured from 100% natural rubber and incorporate a graphite coating to deliver a smooth, streak-free and silent operation, while also providing the additional benefit of excellent longevity.
To claim a free poster, applicants simply need to email their name, business name and address to: firstname.lastname@example.org