Ford says that their all-new Fiesta will deliver the most sophisticated range of driver assistance technologies and connectivity features of any volume small car on sale in Europe. It goes on sale here this weekend.
According to Ford, there will be different versions of the all-new Fiesta available at launch, including the stylish ‘Titanium’, the Ford performance-inspired ‘ST-Line’, the upscale ‘Vignale, and also the ‘Zetec’. Entry-level pricing will start at €16,550 for the Fiesta Zetec 3-door 1.1 litre petrol (70PS) engined version.
The Fiesta ‘Active’ crossover, the first in a new line-up of Active vehicles to be rolled out across the Ford range in years to come, and also the all-new 200 PS Fiesta ST will go on sale next year.
Ford claims that three- and five-door Fiesta variants will deliver superior quality and refinement; feature a stylish new exterior and revolutionary interior design with more personalisation options than ever before. And it says that it has also further enhanced the Fiesta’s widely acclaimed fun to drive character.
“It’s because we share our customers’ passion for Fiesta that we’ve been able to take this iconic small car’s lovable, fun and sporty-to-drive character to the next level, with a greater choice of models than ever and each with a distinctive personality,” said Ciarán McMahon, Managing Director, Ford Ireland. “We now have a Fiesta option for every driver, with advanced technologies and features that small-car customers could only have dreamed of just a few years ago.”
Among an unprecedented range of Fiesta driver assistance features that Ford claims are supported by sensor technologies capable of monitoring up to 130 metres ahead, is an enhanced Pedestrian Detection system. It says that for the first time can help prevent collisions at night. It says, that it also offers the first Ford Active Park Assist system that can deliver brake interventions to prevent low-speed bumps when parking hands-free.
Additionally, the Fiesta is the first Ford vehicle to feature a premium ‘B&O PLAY Sound System’, and for the first time offers an openable panoramic glass roof. The Fiesta’s sophisticated SYNC 3 communications and entertainment system is supported by floating high-definition touch-screens of up to 8-inches.
Ford adds that the spacious and ergonomic interior features an almost 50 per cent reduction in centre console buttons for a more intuitive environment.
In Ireland the all-new Fiesta will be initially available in Zetec and Titanium series with the ST-Line and Vignale series arriving in late this year (2017).