20.10.2011

Demand for OE-quality braking products remains strong

In a special feature in the Auto Trade Journal, out now, leading OE and aftermarket supplier, Federal-Mogul reports demand for OE-quality braking products and technical support remains strong.

“Competition is increasing from lower cost, lower quality alternatives, but fitting OE-quality remains important to customers and workshops,” says Federal-Mogul field marketing manager, Jonathan Allen. “The majority of customers still assume that workshops will fit OE-quality brake parts to their vehicles but this isn’t always the case. Federal-Mogul wants to promote the benefits of fitting OE-quality brake products, such as Ferodo, and make customers more aware of what is being fitted to their vehicle.”

Check out the full article in the Auto Trade Journal out now

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